Fortune Plates

Turn Your Menu Into a Money Machine

We help restaurants unlock $100K–$600K+ in annual profit through menu psychology, visual design, and strategic pricing that sells.

Backed by proven menu psychology used across Michelin-star and luxury dining brands

Refined pricing and presentation strategies that blend luxury dining with effortless profitability.

Visual storytelling and menu flow built to trigger curiosity, indulgence, and repeat orders — a true art form.

The question is — does yours sell it?

Send your menu.
We refine your pricing, layout, and descriptions to unlock $40K–$120K in new yearly profit from your existing menu.

Menu Profit Scan — identify your most and least profitable dishes
Strategic Price Calibration — align pricing with customer psychology to maximize margins
3 Sales-Driven Descriptions — rewrite your top items to boost conversions
Profit Map — visual overview showing where your menu earns best
Revenue Action Plan — priority updates to improve profits immediately
Result (in 5 days) — a sharper, data-backed menu that pays for itself within weeks

Send your menu.
We rebuild your menu into a profit engine that can earn $120K–$200K more each year

Menu Profit Scan — see what makes or loses money
Smart Price Tweaks — raise prices without scaring customers
Full Menu Rewrite — we reword every item for easy ordering
Menu Design Mockup — shows how your new layout should look
Profit Breakdown — see what brings in the most cash
Flavor Language — make your food sound crave-worthy
Top 10 Item Strategy — boost your best dishes
Menu Moodboard — colors and design that match your vibe
Result (in 10 days): Expect a refined, profit-optimized menu that feels luxury, reads irresistible, and helps your restaurant earn more.
Profit Assurance: Every report includes measurable revenue opportunities — or we’ll refine your strategy free of charge.

Send your menu.
We transform your full menu and brand presentation to capture $200K–$350K+ in annual profit growth

Menu Profit Overhaul — everything in the Golden Makeover
Signature Dish Strategy — we pick your “star” meal and make it famous
3 Dish Campaigns — captions and visuals for website and socials
Online Menu Rewrite — better wording for Uber Eats and DoorDash
Add-On Strategy — easy upsells for servers to grow checks 15–30%
Delivery Menu Redesign — ready-to-print and upload file
Profit Pulse Report — 30-day performance check to track results
Result (in 15 days): Expect a complete, top-tier menu transformation — including signature dish strategy, delivery menu redesign, and performance tracking.
Performance Guarantee: Our team will continue refining your recommendations until your profit targets are clearly defined and actionable.

Our team studies your pricing, flow, and design to show exactly where money is hiding — and how to bring it forward.

Questions or collaboration inquiries?
[email protected]